Scrunch Pricing 2026: Plans, Prompt Costs and Hidden Fees

Scrunch pricing starts at $250 a month when you pay yearly, or $300 month to month. That buys 350 custom prompts, 1,000 industry prompts, 3 user seats and 5 page audits. Before you sign, you need to know how far those limits go and what the extras cost. This page lays out each plan, works out the price per prompt, and lists the costs the pricing page leaves out. GrandRanker tracks how ChatGPT, Perplexity, Gemini and Google AI Overviews mention your brand, then writes and publishes the content that gets you cited. Figures come from vendor pricing pages and product docs, checked November 2026.

What does Scrunch pricing cost in 2026?

Scrunch sells two self-serve plans and an enterprise tier. Yearly billing is about 17% cheaper than month to month. The table shows the limits on each plan as listed on the official pricing page.

Starter also includes 3 personas and 5 page audits. Growth raises that to 5 personas and 10 page audits. The pricing page names seven platforms: ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, Google AI Overviews and Meta. It does not say which plan includes which platform, so ask the sales team before you buy the plan you need. You can compare the base price with Otterly.AI pricing and Peec AI pricing on this site.

ChatGPTClaudeGeminiPerplexity

#7 · Premium brand tracker

Scrunch AI

Scrunch lists seven AI platforms, a 7-day trial with no card, and an optimization agent. Its entry price is among the highest in this comparison, at $300 a month month to month. It suits brand teams with budget to spare.

Price

$250/mo yearly, $300 monthly

Engines

ChatGPT, Claude, Gemini, Perplexity, AI Mode, AI Overviews, Meta AI

Trial

7-day trial, no card

Fixes gaps

Tracks, plus optimization agent

Pros

• 7-day free trial, no credit card needed
• Seven AI platforms listed, including Claude and Meta
• 1,000 industry prompts on the Starter plan

Cons

• Starter costs $250 a month yearly, $300 monthly
• Extra prompts have no listed price
• Extra user seats cost $25 a month each

Source: Scrunch AI pricing page

How much does each Scrunch prompt cost?

A tracked prompt is one question the tool checks across AI engines. Dividing the monthly price by the prompt count gives a rough cost per prompt. That number is more useful than the sticker price when you compare tools that cover different numbers of prompts.

Scrunch Starter comes to about $0.71 per custom prompt on the yearly plan, or $0.86 month to month. Growth drops to about $0.60 per custom prompt on yearly billing. The 1,000 industry prompts on Starter are a separate pool with no price of their own, so counting only custom prompts gives the stricter number.

The cheapest cost per prompt is not always the best value. Otterly.AI Lite covers ChatGPT, AI Overviews, Perplexity and Copilot on 15 prompts. Peec AI Starter lets you pick only 3 engines on the lower plan. Semrush is priced per domain, so a second site costs another $99. Count the engines you need first, then the prompts, then the price. To size your list, read how many prompts to track.

What does Scrunch cost beyond the base plan?

The pricing page shows the base plans clearly, but it leaves out some charges. These are the extra costs the page confirms, and the gaps you should ask about.

• Extra seats: $25 a month per user on any plan. Starter can add up to 5 more seats for $75 a month.
• Extra prompts: no price is listed. Scrunch says it will reach out if you approach your limits.
• Yearly billing: the yearly price saves $600 a year on Starter compared with month to month.
• Enterprise features: SSO and the Enterprise Data API are left out of enterprise trials, and enterprise prices are custom.
• Brand limits: the page does not say how many brands a paid plan covers. Trials are limited to one brand.

A safe budget line is the base price plus the seats you need today. Add a buffer for prompts, because the pricing page does not say what extra prompts cost. If the buffer matters to your decision, get the extra-prompt rate in writing before you start.

Is Scrunch pricing right for a small business?

Usually not, unless you run a brand team that needs deep prompt coverage and several seats. A small business with one product and a few buyer questions rarely needs 1,000 industry prompts. The source notes for this comparison list Scrunch for enterprise and brand teams.

Solo owners and small teams should compare cheaper trackers first. Otterly.AI, Peec AI and Semrush all have base plans under $100 a month. Semrush's $99 is per domain. Read the plan details in Semrush AI Visibility Toolkit pricing before you decide, because its prompt limits and engine list differ from Scrunch's.

How does Scrunch pricing compare with GrandRanker?

GrandRanker lists $24 a month billed yearly, or $49 month to month, with a 14-day money-back guarantee and no free trial. It tracks ChatGPT, Perplexity, Gemini and Google AI Overviews. It also writes and publishes up to 30 articles a month to your CMS. Its prompt limits are not in our sources, so check the GrandRanker pricing page for the current plan limits.

Scrunch lists seven platforms and a 7-day trial with no card. Our sources do not confirm that it publishes articles for you. The two tools solve different jobs. Scrunch is a tracker with an optimization agent. GrandRanker tracks and then publishes the content that earns citations. For most small and mid-size businesses, GrandRanker is the better pick because its price is lower and it does the content work too.

How can you lower a Scrunch bill before you buy?

1. Start the 7-day trial, which includes 350 custom prompts, 3 personas, 5 page audits and 3 user licenses with no card.
2. Track only the prompts you will use in the first month, then count them against the plan limit.
3. Buy one seat first. Add users only when a second person needs a login.
4. Ask for the extra-prompt price in writing before you move to a paid plan.
5. Pay month to month for the first quarter, then switch to yearly once your prompt use is clear.
6. Check your prompt count against the list in AI visibility prompts before you choose a plan.

How do the Scrunch pricing figures get checked?

Figures come from Scrunch's pricing page and its free brand audit page, checked November 2026. The per-prompt numbers are the listed monthly price divided by the listed prompt count. Vendor prices change, so check the pricing page before you pay.

Read the methodology for how this site weighs price, prompt limits and hidden costs when it ranks tools.

Frequently asked questions

Sources

1. Scrunch AI pricing page
2. Scrunch AI Brand Audit
3. Otterly.AI pricing page
4. Peec AI pricing page
5. Semrush knowledge base: AI Visibility Toolkit
6. GrandRanker pricing page

Our top pick: GrandRanker

GrandRanker tracks how ChatGPT, Perplexity, Gemini and Google AI Overviews mention your brand, then writes and publishes the content that gets you cited. From $24/mo.

See GrandRanker